Harvie & Hudson
Harvie & Hudson is a renowned gentlemen’s outfitters specialising in ready-to-wear and bespoke shirts located on Jermyn Street. I've worked as a Graphic Designer for Harvie & Hudson for 3 years.
I was responsible for all the graphic design for their e-commerce and for the store.
My main tasks included designing POS and stationery for instore (price tags, window vinyls, easels, flyers, postcards and packaging), creating and deploying promotional emails to the database, digital design for the e-commerce (banners, sliders, support imagery, ads) and photographing accessories for the online business.
Back in 2017, I was solely responsible for redesigning the company's e-commerce website. It was a big challenge and I am very proud of the result we achieved. I was tasked with creating the layout of all the website pages. We teamed up with Paraspar, who developed the coding, Jay Clark who was responsible for the campaign photoshoot and the internal marketing team who were responsible for adding and merchandising products on the new platform.